We Fit Callaway

Callaway clubs are engineered for performance, but they deliver their best results when they’re custom fit. A properly fitted Callaway setup can unlock more distance, tighter dispersion, and greater consistency throughout the bag.

Our Callaway fittings are centred around your swing and your goals. Using advanced launch-monitor technology and Callaway’s OptiFit systems, we precisely optimise heads, shafts, and weighting across the latest Quantum drivers and irons and Apex Ai irons, unlocking more distance, tighter dispersion, and greater consistency.

If you want to see what properly fitted Callaway equipment can really do for your game, book a custom fitting below.
 

We Fit Cobra

Cobra’s rise in club design has been impossible to ignore — but elite performance only comes when the club is built around your swing. Choosing the right Cobra model is just the start; custom fitting is what unlocks its full potential.

Using Cobra’s innovative FutureFit33 hosel system, we can fine-tune loft and lie through 33 unique driver configurations to find the setup that delivers optimal launch, speed, and control for you. Through testing and adjustment, we dial in clubs that look right, feel right, and perform when it matters most.
 

Cobra Drivers

Before we personalise the driver to your swing using Future Fit 33, we'll need to identify the perfect OPTM model for your game. 

As the graph here illustrates, there are four OPTM models with each offering something slightly different:

• OPTM LS – Compact, low-spin head and forward CG deliver maximum speed and minimise side spin for pinpoint accuracy.
• OPTM X – The all-rounder. Medium launch, balanced weighting, and simple adjustability make it easy to find your sweet spot.
• OPTM Max-K – The stability king. Cobra's highest MOI for maximum forgiveness and unwavering stability through impact.
• OPTM Max-D – The slice fixer. Draw-biased design that corrects fades while keeping forgiveness high.

We Fit PING

When it comes to custom fitting, PING sets the benchmark. As the brand that pioneered the lie-angle colour chart, PING helped shape the modern fitting process and remains the reference point for precision and consistency in golf equipment fitting.

A PING fitting with us follows these proven principles. We take the time to understand your swing, your tendencies, and your goals before tailoring PING’s extensive range of equipment to suit your game — not the other way around.

Take the latest G440 drivers as an example. Each model is designed with a clear purpose: the MAX for maximum forgiveness, LST for lower spin and stronger ball flight, SFT to help reduce a slice, and the new MAX K, built for extreme stability and consistency across the face. The G Le3 range can also be fully optimised for female golfers.

Through custom fitting, we ensure you’re not just in the right model — but the right setup to get the best possible performance. Book your PING fitting with us via the button below.

We Fit TaylorMade

Our TaylorMade fitting sessions start simply: a relaxed conversation and a few shots to understand your tendencies, ball flight, and what you want to improve. From there, we use our expertise and launch-monitor data to identify which models — and which specifications — will genuinely help your game.

If you’re considering new irons, TaylorMade offers outstanding options. The refined P-Series caters to better players, with models ranging from the tour-inspired P-7TW to the powerful and forgiving P790. For golfers seeking maximum help and consistency, the Qi Max irons redefine what modern game-improvement irons can deliver.

When it comes to drivers, Qi4D stands out for its exceptional stability and consistency across the face. Designed to inspire confidence without sacrificing speed, Qi4D truly comes alive when dialled in through custom fitting.

The process starts with identifying your unique rotation point. By analysing your driver swing from a front-on view, we determine whether you fall into a high, mid, or low rotation rate — a key factor in selecting the correct head and REAX shaft combination.

This is a natural point of your swing where your lead arm and shaft are in a straight line around impact. From Rory McIlroy to Collin Morikawa to Charley Hull, all three golfers have different rotation rates that impacts which shaft we start with. From there, we'll look at which of the four Qi4D models is best suited to your game.

We Fit Wilson

Everyone in the sporting world recognises Wilson. With more than a century’s worth of performance across disciplines like tennis, baseball and especially golf, Wilson has continually raised the bar when it comes to innovation.

In golf, getting the right fit is essential if you want to unlock your potential. Wilson’s extensive range ensures that whether you’re after irons, woods or wedges, there’s a perfect match for your game — and we’re here to help find it for you.

Wilson’s Fit AI system uses advanced launch monitor data to optimise launch conditions and recommend the ideal head and shaft combination for each golfer. Now enhanced to support both driver and iron fittings, after just a few swings, we’ll have an excellent starting point for your custom fit — and we’ll help you fine-tune things from there to get every detail spot-on.

Take the Dynapower woods family, for instance. Three distinct models, each designed with a clear purpose. The Max driver offers maximum forgiveness, while the LS is ideal if you’re keen to take that left side out of play. And for those with higher swing speeds, the Carbon delivers the speed and control you’re after.

Wilson’s irons continue that same heritage of performance — from the forgiving Dynapower Max to the precision-crafted Staff Model Blades, with options for every type of ball-striker in between. Whatever your level, we’ll make sure you leave with the setup that helps you play your best golf.